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Zareer Patell

The Honey Trap

Honey has the greatest standing in the marketplace of all food items. It’s a sweetener so natural with all the goodness that it has become an exalted treat for everyone over the millennia.

But honey is also the perfect product to sell for profiteers who are secretly adulterating the world’s honey with cheap substitutes just because the supply is not able to meet the demand.

This is because the 9000-year tradition of beekeeping is under a full-scale assault. Industrial farming is wiping out the bee’s habitat by destroying all the flowering meadows. And so, the greed for cash has found a new way in honey-crime.

But the crazy thing is that the honey business is actually booming. Everyone is eating more honey. Consumption is soaring because the human population is increasing and the trend of eating more natural sugars is popularising. Honey exports are multiplying 8 times more than the hives are growing. But somehow there is a surplus of honey all over. In other words, the production is decreasing, and the demand is increasing.

This maths doesn’t make any sense. So, where does that honey come from? The only way to explain the gap is “honey adulteration”.

It’s the simple and ugly truth. It’s the dilution of honey with cheap syrups! Its straight out of the drug and the food industry’s playbook.

Cut your pure product with inexpensive fillers to increase volume!

Zareer Patell – Blackbelt, Personal/Online Fitness Trainer & Wellness Columnist since 1972.

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The fabled fountain of youth has become a reality. Centuries ago, Ponce de Leon went chasing after it & started a trend that exists to this day. The waters of the Bahamas & Florida that de Leon believed could restore health & youth – although nice to swim in – didn’t quite cut it. You can also forget about finding the answer on some mountaintop.

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